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If you're currently on the hunt for a house to buy or an apartment to rent, I get it: The search can be onerous.
By now, you've probably viewed multiple properties in person. There's a chance you may have bid on one, maybe even a few. Are multiple house-hunting websites bookmarked on your computer? There are others like you out there.
So what if you could skip the open houses, the tours, the hours searching online? And what if something delivered to you each weekday a fresh set of houses, newly listed within the last few days? Even better: You wouldn't have to leave home, with the ability to watch video walk-throughs straight from your phone. Would you use it?
Because it's out there. And it's free. There's just one caveat: You have to get hip.
Called SnapListings, the service is featured on
Created in October by
Billed as a sales tool and a way to inspire real estate envy, the account mostly focuses on lower-priced listings - hoping to capitalize on
Based out of
To become a broker on SnapListings, you have to audition. "We want to find young, charismatic brokers who have not broken through and give them a shared platform to show off their personalities," Hoffman said.
So far, it's paying off: Meckler and Hoffman will not disclose how many sales have been made off properties on SnapListings, but they conceded that "each agent has made a deal from the account, and many have made multiple deals." The pair have not monetized the service for themselves, though they say they are "looking into a variety of avenues, and for now, just enjoying the ride."
On a recent Thursday,
Early that morning, Lewis flipped the camera to himself and started recording.
"Let's have a look at this amazing place," he said, spinning to show a living room with wood floors, built-in shelves, and remarkable amounts of natural light. For the next two minutes, Lewis walked through the space, highlighting bedrooms, bathrooms and closets. At the end, he posted a photo of his business card, encouraging followers to reach out.
"People can just (direct-message) these agents straight through the account," Meckler said. Or, they can message, call or email the brokers, asking them to find listings with certain parameters.
"People are like fangirls or fanboys who are like, 'This is so fun,' " Meckler said. "The brokers find a lot of clients from SnapListings."
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